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Durban named the new darling of SA
​Harbours and the Indian Ocean are some of the main
attractions that earned Durban as a darling of South
Africa.
INTERNATIONAL business magazine and global brand, Forbes, has named Durban the new “darling” of South Africa, usurping the title away from Cape Town. According to Forbes, Durban has much to offer.

International Travel Writer Joni Sweet said: “Durban has earned a place in the hearts of travellers for its golden beaches. The bustling harbour city, standing proudly on the sparkling coast of the Indian Ocean, swirls with the cultures and traditions of its diverse residents.” The accolade has come aptly as Durban Tourism is about to launch its “Durban Summer Love” campaign which highlights that Durban fulfils and exceeds expectations of travellers and also provides visitors with an unforgettable experience.

Sweet added: “Durban’s distinctive laid back surfer vibe sets the tone for the City, but don’t be fooled-Durbanites understand the art of adventure and know how to have good times.” Some of the reasons Durban was named as the darling of South Africa, besides the all year round warm weather, was the long stretch of beaches, traditional cuisine, lively markets, world class hotels and its revitalised arts district.

The City was also commended for its excursion location, serving as a jump off point for tourists visiting Kwazulu-Natal. Deputy Head for the Tourism Unit, Winile Mtungwa said that the City’s status has been bolstered. “We are honoured to be called the “darling” of South Africa which indicates that our destination promotion activities and tourism offering are of high impact to address and satisfy the needs of the travellers.” Mtungwa added that the Unit will continue to improve the quality of products for the discerning visitors and keep up to the popular slogan of the “Durban is the warmest place to be.” The City also has global partnerships with the National Geographic Channel and Eurosport where viewers are made aware of Durban’s offerings.

romita.hanuman@durban.gov.za
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